ChatGPT Visibility
What Is ChatGPT Visibility? ChatGPT visibility is how often, how prominently, and how favourably your brand appears inside answers generated by ChatGPT. It replaces the ... Read more about ChatGPT Visibility
The AI Visibility Gap
What Is the AI Visibility Gap? The AI Visibility Gap is the measurable difference between how often your brand is named, cited or recommended inside ... Read more about The AI Visibility Gap
Website Development in the Age of AI
Over the past year, we have started to notice a different type of problem when reviewing client websites. Not broken websites.Not badly designed websites. Just ... Read more about Website Development in the Age of AI
Paid Media in the Age of AI
Over the past year, we have been having more detailed conversations with clients about paid media performance. However, the nature of those conversations has changed. ... Read more about Paid Media in the Age of AI
Zero Click Search
Over the past few months, we have been having a very similar conversation with clients. This time, it is less about rankings and more about ... Read more about Zero Click Search
AI Search vs Google
The AI Visibility Shift: Why Your Rankings Look Fine but Performance Feels Different Over the past six to nine months, our conversations with clients have ... Read more about AI Search vs Google
Why Visibility in 2026 Requires an Ai SEO Marketing System
Visibility no longer comes from one channel, one ranking, or one campaign. It now comes from alignment across Ai SEO, AI search and Paid Media ... Read more about Why Visibility in 2026 Requires an Ai SEO Marketing System
How to Transform From Traditional SEO to AI SEO (AI Optimisation – AIO)
What Makes AI SEO Different? Answer Engine Optimisation (AEO) AI tools prefer content that provides direct, structured answers. AEO involves creating material that mirrors natural ... Read more about How to Transform From Traditional SEO to AI SEO (AI Optimisation – AIO)