The AI Visibility Gap
What Is the AI Visibility Gap? The AI Visibility Gap is the measurable difference between how often your brand is named, cited or recommended inside ... Read more about The AI Visibility Gap
Website Development in the Age of AI
Over the past year, we have started to notice a different type of problem when reviewing client websites. Not broken websites.Not badly designed websites. Just ... Read more about Website Development in the Age of AI
Paid Media in the Age of AI
Over the past year, we have been having more detailed conversations with clients about paid media performance. However, the nature of those conversations has changed. ... Read more about Paid Media in the Age of AI
Zero Click Search
Over the past few months, we have been having a very similar conversation with clients. This time, it is less about rankings and more about ... Read more about Zero Click Search
AI Search vs Google
The AI Visibility Shift: Why Your Rankings Look Fine but Performance Feels Different Over the past six to nine months, our conversations with clients have ... Read more about AI Search vs Google